For Direct-to-Consumer (D2C) brands, WordPress (WooCommerce) is the most popular choice for building online stores, while ERPNext is a powerful open-source ERP system for managing backend operations like inventory, accounts, and fulfillment.
But the real magic happens when you integrate WooCommerce with ERPNext. This creates a seamless flow of data — from orders and payments on the website to stock, accounting, and reporting in ERPNext.
Here’s a step-by-step guide to make it happen.
Step 1: Prepare Your Systems
Before integration, ensure that:
- WordPress with WooCommerce is installed and running your D2C store.
- ERPNext is set up on your server or cloud (latest version recommended).
- Both systems are accessible via secure URLs.
Step 2: Enable WooCommerce REST API
- Go to WooCommerce → Settings → Advanced → REST API.
- Create a new API key with Read/Write permissions.
- Note down the Consumer Key and Consumer Secret — you’ll need them to connect with ERPNext.
Step 3: Install WooCommerce Connector for ERPNext
ERPNext has community apps and plugins that allow WooCommerce integration. One of the most used is “WooCommerce Connector” available via Frappe/ERPNext community.
To install:
# Go to your ERPNext bench folder
cd frappe-bench
# Get the WooCommerce connector app
bench get-app https://github.com/frappe/erpnext_woocommerce.git
# Install it on your site
bench --site sitename install-app erpnext_woocommerce
# Restart bench
bench restart
Step 4: Configure WooCommerce in ERPNext
- Login to ERPNext.
- Search for WooCommerce Settings in the search bar.
- Enter your WooCommerce Store URL, Consumer Key, and Secret.
- Set synchronization options (Orders, Customers, Products, Stock).
- Save and enable the connector.
Step 5: Sync Data Between WooCommerce and ERPNext
Once configured, you can:
- Import Orders – Customer orders from WooCommerce automatically sync into ERPNext as Sales Orders.
- Sync Products – Product catalogs can be managed from ERPNext and pushed to WooCommerce.
- Inventory Updates – Real-time stock updates reflect on your website.
- Accounting Automation – Orders automatically create invoices and payment entries in ERPNext.
Step 6: Test the Integration
- Place a test order on your WooCommerce store.
- Check if it appears in ERPNext as a Sales Order.
- Verify if inventory, customer, and payment records are updated correctly.
Benefits of WooCommerce + ERPNext Integration
- Save Time – No manual entry of orders or stock updates.
- Accurate Inventory – Prevents overselling or stockouts.
- Automated Accounting – Every online sale reflects in ERPNext.
- Better Customer Experience – Faster order processing and fulfillment.
- Scalability – Handles high order volumes as your D2C brand grows.
Final Thoughts
For D2C brands in 2025, having a great online store is just half the battle. To manage growth, you need a powerful backend system like ERPNext. By integrating WordPress WooCommerce with ERPNext, you create an end-to-end e-commerce ecosystem that saves time, reduces errors, and boosts profitability.
👉 If you’re building a D2C brand, this integration is the smartest move for long-term scalability.